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Ankün­der GmbH – the largest out­door ad­ver­tis­er in south­ern Aus­tria

The advertising company Ankünder is the leading provider of out-of-home media in the southern Austrian region and also active in Vienna (Megaboard GmbH), Salzburg, Tirol, Vorarlberg (Progress Außenwerbung GmbH) and Carinthia (PSG Poster Service GmbH) as well as in Slovenia (Europlakat Slowenien) and Croatia (Europlakat Kroatien). As a majority shareholding of Holding Graz, Ankünder is seen as the most important contributor to the consolidated earnings.

© achtzigzehn/Hinterleitner

With the claim of reaching the advertising targets of its customers as best as possible, the company offers a comprehensive portfolio for outdoor advertising, from the regional cultural campaign to the large-scale national campaign, from the poster to the digital city light. With high-quality advertising media and modern urban movables, Ankünder makes an important contribution to the municipal infrastructure and improves the quality of information and life in the public area for the citizens. In the process, waiting halls, advertising pillars and city lights are integrated in a stylish way into the overall concept of a city.

More than advertising

With infrastructure services such as the provision of bus and tram shelters in the area of public transport, Ankünder ensures in the truest sense of the word that Styrians are not left in the rain. With around 400 bus and tram shelters in Graz alone and partnerships with many district capitals, a combination of protection from all weathers, lighting at night and advertising is provided.

Additional retrofits or new constructions of stops in the course of line extensions and other municipal construction projects as well as the development of new city districts (Reininghaus, Smart City) are carried out on a continuous basis.

Regional and national links

With the best locations anywhere in Styria, Ankünder can offer the companies high levels of reach and outstanding presence. In the process, the focusing on regional sales through targeted development of the various Styrian regions is an important asset.

The national networking with shareholding companies from the Gewista (JCDecaux) Group makes it possible to book campaigns throughout Austria. Styrian customers can thus be supported even better and served beyond the regional boundaries.

Digital outdoor advertising

With the goal of driving innovations in outdoor advertising forward, Ankünder is focusing on further growth. The next step will be the specific expansion of the digital advertising spaces. Together with other federal provinces, Ankünder thus offers an Austria-wide digital network in uniform formats. Increasing mobility and new technologies such as the interaction with offline and online media will enhance the importance of outdoor advertising in future.